The customer engagement system built on WhatsApp
Every conversation captured. Every lead qualified. Every follow-up automated - without adding headcount.
Built for teams running WhatsApp support, sales, and marketing at scale.
Platform
Every WhatsApp number, every agent, one inbox. Assign conversations, leave internal notes, and see full customer context - tags, custom fields, and history - before you type a reply.
Deploy AI auto-responses powered by OpenAI, Claude, Gemini, or Bedrock - grounded in your own knowledge base, tuned to your brand voice, and backed by confidence-based handoff to a human agent when it's not sure.
Build multi-step WhatsApp journeys visually - buttons, lists, forms, media, conditional branches, and live-agent handoff - with zero code and a built-in simulator to test before you publish.
Launch segmented WhatsApp campaigns using your Meta-approved templates, target contacts by tag, and track sent, delivered, read, failed, and replied - all from one screen.
Keep AI on-brand and on-policy with configurable guardrails: blocked topics, escalation keywords, profanity filtering, PII-echo prevention, and automatic escalation when a customer sounds frustrated.
See exactly what your AI is doing and costing - request volume, reply/handoff/fallback rates, average confidence, response time, and spend by provider and model, down to the individual conversation.
Why we
WhatsApp wasn't built for teams. Voodlee is.
Personal-phone WhatsApp works until you have more than one person answering it. Then conversations get scattered, follow-ups get dropped, and nobody can see what's actually happening with customers.
No visibility across customer conversations
Messages live on individual phones or unlinked accounts, so managers can't see volume, response times, or what customers are actually asking.
Follow-ups depend on memory, not process
Without automation, re-engaging a lead or nudging a stalled conversation relies on someone remembering to do it.
Customer data stays trapped in chat
Names, preferences, and requirements said in conversation never make it into a contact record, a CRM, or a report.
Slow responses cost you the deal
Every extra minute before a reply is a minute a customer can go somewhere else.
- Manage
One inbox for every WhatsApp conversation
Give agents a real helpdesk experience on WhatsApp: full message history, media and document sharing, reaction and reply context, and clear ownership of every thread - so two agents never answer the same customer twice.
- Reach
Reach the right customers, on the number that fits
Turn your Meta-approved templates into targeted broadcasts. Segment contacts by tag, launch on demand, and watch delivery performance update live - no black box.
- Automate
Build, test, and publish WhatsApp automation - no engineering ticket required
Design multi-step conversations visually: buttons, lists, forms, media, contact cards, and conditional logic. Test every path in the built-in simulator before it ever reaches a customer.
- Analyse
See what's actually happening across every WhatsApp conversation
Total chats, bot vs. agent vs. AI handling, response times, active hours, and agent-level breakdowns - the operational visibility that a phone full of chats can never give you.
- Govern
AI that knows your business - and knows its limits
Deploy AI auto-responses with the guardrails a real business needs: brand voice, blocked topics, and automatic escalation the moment a conversation needs a human.
Smart filters & saved views
Instantly filter by Mine, Open, Bot, Queued, Agent-handled, or Blocked, and search contacts by name or number.
Assignment & ownership
Claim, reassign, or return a conversation to the queue, with a visible history of who owned it and when.
Contact profiles that build themselves
Every conversation enriches a contact record with tags, custom fields, and notes - so context survives shift changes.
Internal notes
Leave private context on a contact that only your team sees, never the customer.
Chat viewer awareness
See in real time when a teammate has a conversation open, so you don't step on each other.
Transcript export
Pull any conversation as JSON or CSV for QA, audits, or training material.
Segment by tag
Build reusable audience groups from the same tags your team already uses in the inbox.
Template sync from Meta
Approved templates sync automatically from the Meta Graph API, so you're never sending something that hasn't been approved.
Live campaign status
Track draft, running, and completed campaigns with real-time progress as messages go out.
Full-funnel metrics
Recipients, sent, delivered, read, replied, and failed - per campaign, not just in aggregate.
Re-engagement, on demand
Launch a fresh campaign at contacts who didn't respond the first time.
Visual, no-code flow builder
Drag-and-drop nodes for messages, questions, branches, and actions.
Keyword-triggered journeys
Start the right flow based on what a customer actually says ("support," "pricing," "enquiry").
Rich interactive nodes
Quick-reply buttons, list menus, CTA URL buttons, WhatsApp Flow multi-screen forms, media, location, and contact cards.
Variable capture & branching
Save customer answers to their profile and branch the journey based on what they tell you.
Human handoff, built in
Any flow can end with a clean escalation to a live agent, with context intact.
Flow simulator
Walk through a flow exactly as a customer would before you publish it.
Outbound, on-demand data collection
Trigger structured flows like KYC document collection, feedback, or appointment booking for a specific contact via API.
Ready-made templates
Start from prebuilt libraries for customer support, real estate, B2B lead qualification, KYC, and appointment booking.
Operational dashboards
Total chats, queued, active, resolved, and message volume trends by day, week, and month.
Agent performance
Response times and workload breakdown by agent.
AI cost & performance analytics
Request volume, reply/handoff/fallback rates, confidence, latency, and spend by provider and model.
Full AI audit trail
A searchable, paginated log of every AI interaction with prompt, response, tokens, cost, and confidence - for QA and compliance review.
Choose your AI provider
OpenAI, Anthropic Claude, Google Gemini, or AWS Bedrock, configured per WhatsApp number.
Fallback or primary mode
Let AI answer only what your bot flows miss, or let it lead - your call, per number.
Brand voice controls
Custom system prompts, tone, response language, and max response length.
Confidence-based handoff
When the AI isn't confident, it escalates to a human automatically instead of guessing.
Configurable safety guardrails
Blocked topics, escalation keywords, profanity filtering, and PII-echo prevention keep responses safe and on-policy.
Frustration detection
Keyword- and scoring-based detection escalates an upset customer before the conversation gets worse.
Usage limits that protect your budget
Monthly conversation, token, and cost caps per number, with a configurable action when they're hit.
Knowledge base grounding
Upload documents (PDF, DOCX, TXT, CSV, JSON, Markdown, or a URL) so AI answers reflect your actual business, with manual Q&A overrides for anything that must always be answered exactly one way.
Security
Access control and audit trails built for real teams
Voodlee gives you role-based access, a full audit trail, and AI guardrails that keep sensitive data out of automated responses - so you can scale WhatsApp without losing control of it.
- Role-based access controlFive roles (Super Admin, Admin, Manager, Agent, Analyst), each scoped to what they actually need to touch.
- Employee audit trailEvery login, logout, failed login, password reset, and account activation/deactivation logged with IP address, user agent, and actor/target detail.
- AI safety guardrailsBlocked topics, escalation keywords, profanity filtering, and PII-echo prevention on every AI response.
- Integration audit logsEvery Salesforce and REST API call logged with payload, response, status, and retry history.
- Authenticated, session-based accessNo open dashboards; every user signs in.
Seamless Integrations
Connect WhatsApp to the tools your team already uses
Voodlee bridges WhatsApp conversations into Salesforce and any REST-enabled system - so a conversation on WhatsApp becomes a lead, a case, or a logged activity somewhere else automatically.
Salesforce, natively
OAuth connection, custom field mapping, automatic lead/case creation, and activity logging from WhatsApp conversations.
Any REST-enabled system
Configure API calls with custom headers, auth, and body templates; map responses straight back into contact tags and fields. If your CRM, helpdesk, or ticketing tool has a REST API, Voodlee can talk to it.
Reliable by default
Every integration call is logged with request, response, and retry history, and failed calls can be retried manually - nothing silently disappears.
Build to scale
Run at any scale.
Built for production WhatsApp workloads.
- Multi-provider AI (OpenAI, Claude, Gemini, Bedrock)
- Real-time delivery, read, and failure tracking
- Role-based access across unlimited team members
- Dockerized deployment for fast, consistent environments
use case
Automate workflows across every single business department
Marketing
Automate lead generation and early engagement
Sales
Close deals faster, directly in the chat
Operations & Support
Deliver seamless post-purchase support
how it works
From sign-up to live WhatsApp automation, fast
Skip the long implementation cycle. Most teams are live with real conversations flowing within days, not months.
Step 01
Schedule
Book an onboarding call with our team.
Step 02
Connect
Link your WhatsApp Business number(s) and add your agents.
Step 03
Define
Set roles, permissions, and team structure.
Step 04
Automate
Build your first flows and connect your AI provider and knowledge base.
Step 05
Launch
Go live, or explore in sandbox mode first with demo data before connecting production credentials.
"Before Voodlee, our agents struggled to keep up with incoming WhatsApp conversations. After implementation, response times dropped by 68%."
★★★★★
"Manual follow-ups were costing us valuable leads. Voodlee automated our workflows and helped increase qualified lead conversions by 42%."
★★★★★
"We had no unified view across our WhatsApp numbers. Voodlee brought every conversation into one workspace and eliminated missed customer queries."
★★★★★
"Our support team was spending hours answering repetitive questions. Voodlee’s AI agents now resolve over 55% of routine queries automatically."
★★★★★
"Managing campaigns across multiple numbers was fragmented and difficult to measure. With Voodlee, our campaign engagement increased by 47%."
★★★★★
FAQYour questions,
Your questions,
answered
Voodlee is a WhatsApp Business API platform that gives your team a shared inbox, a no-code chatbot builder, AI-powered auto-responses, campaign broadcasting, and CRM integrations - all built on Meta's official WhatsApp Cloud API.
Most teams move from sign-up to a working WhatsApp automation setup within days. You can also explore the full product in sandbox mode with demo data before connecting your production WhatsApp credentials.
Voodlee connects natively to Salesforce (leads, cases, and activity logging via OAuth) and to any other system through configurable REST connectors - so you can sync WhatsApp conversations into the tools you already run.
Yes. Voodlee supports role-based access across five roles (Super Admin, Admin, Manager, Agent, Analyst), with conversation assignment, ownership history, and a full employee audit trail.
Yes - build multi-step flows visually with buttons, lists, forms, and conditional logic, test them in the built-in simulator, and publish when you're ready. No engineering ticket required.
You can configure OpenAI, Anthropic Claude, Google Gemini, or AWS Bedrock per WhatsApp number, with your own system prompt, tone, and safety guardrails - and automatic handoff to a human agent when the AI's confidence drops.
Yes - launch segmented campaigns to contacts by tag using your Meta-approved templates, and track delivery, read, reply, and failure rates in real time.
Yes - route high-intent traffic from CTWA ads directly into a flow to capture and qualify leads from the first message.
start today
Bring your WhatsApp conversations under control.
See how Voodlee handles your team's real conversations - book a walkthrough, or start free and connect your first number in minutes.
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